Thursday, December 9, 2010
BY: MTCO COMMUNICATIONS
A recent UNESCO / Trip advisor Survey reveals Angkor is the most recommended World Heritage site by a quarter millions travellers worldwide and that 72% would do more to help heritage conservation if they knew how.
TripAdvisor revealed the results to date of the biggest analysis ever conducted of UNESCO's World Heritage sites around the world.
The two year partnership between TripAdvisor, and UNESCO's World Heritage Centre launched in October 2009 to raise awareness of and gain travellers' support to preserve natural and cultural sites inscribed on UNESCO's World Heritage list. Within the partnership, TripAdvisor will also donate up to $1.5 million (USD) of support to the World Heritage Centre to help monitor the conservation of the world's most important cultural and historic sites.
Via on-site and email campaigns, TripAdvisor has, to date, collected nearly a quarter of a million (244,690) feedback submissions from travellers who have visited 789 of UNESCO's recently expanded list of 911 World Heritage sites. The results provide a unique insight into the views and recommendations of travellers themselves. As part of the partnership, TripAdvisor shares the feedback to the World Heritage Centre so that it may better engage UNESCO member states in matters of site conservation.
TripAdvisor travellers have given the nod to Angkor, Cambodia as the number one recommended UNESCO site to visit in the world, describing it as amongst other quotes, "Absolutely breathtaking" and "One of the wonders of the world." The second and third most recommended World Heritage sites are both in Italy and are respectively the Historic Center of Rome, the properties of the Holy See, and the Historic Centre of Florence.
The TripAdvisor travellers' feedback also highlights those World Heritage sites they consider need the most attention. At the top of UNESCO's sites in 'Worst Condition' comes the Kasbah of Algiers in Algeria, described as a "crumbling site". The site includes remains of old mosques, Ottoman-style palaces and traditional urban structures.
Because countries often hope to draw additional tourism following the inscription of their sites onto the WH List, traveller feedback from TripAdvisor can help them address some of the issues raised and improve tourism to their sites.
TripAdvisor is encouraging the contribution of reviews and opinions from its large and passionate community of millions of members to provide much needed information about the condition of World Heritage sites so they may be better protected. In order to compile traveler feedback on nearly 900 World Heritage sites across the globe, UNESCO's World Heritage Centre invited TripAdvisor, via its millions of members and technological expertise, to provide traveler insights and support to the Centre.
As part of the two-year campaign, TripAdvisor has also pledged to donate up to $1.5 million U.S. of support, including a cash donation that will be allocated to UNESCO World Heritage initiatives. Travelers can learn more about how to help at www.tripadvisor.com/worldheritage.
According to TripAdvisor travellers, the "Top Ten" most recommended sites are:
1). Angkor, Cambodia
2). Historic Center of Rome, the Properties of the Holy See, Italy
3). Historic Center of Florence, Italy
4). Historic Areas of Istanbul, Turkey
5). Old and New Towns of Edinburgh, Scotland
6). Historic Center of Prague, Czech Republic
7). Venice and its Lagoon, Venezia, Italy
8). Works of Antoni Gaudí, Barcelona, Spain
9). Westminster Palace, Westminster Abbey and Saint Margaret's Cathedral, London, England
10). Historic Center of Vienna, Austria